Services / Brand identity

Brand identity that holds up everywhere.

Brand identity design at moom.design means a logo, color, type and a usable guideline system, made by one designer in Slavonski Brod, Croatia, for founders and small businesses in Croatia and worldwide.

What's included

Positioning

A short workshop and a written point of view, so the identity has something to say.

Logo and mark

A primary logo, secondary marks and a favicon, drawn to work from tiny to huge.

Color and type

A palette and type pairing with clear rules for screen and print.

Guidelines

A practical brand guide your team or printer can follow without guessing.

Applications

Business cards, social templates and the first touchpoints you actually need.

How I work

Discover

A call and a short brief to find the real problem and goals.

Define

Direction, scope and timeline agreed in writing.

Design

Concepts, feedback rounds and refinement into a finished system.

Deliver

Final files, handoff and launch support.

Pricing

Brand identity projects are quoted after a short call, based on scope. Prefer ongoing work? Monthly plans start at EUR 990 per month.

Editable brand kit sprint

For founders who already have a logo: logo variants, an icon set, color and type tokens and an editable SVG package you can keep using.

From EUR 650

Delivery: timeline confirmed after a short call

Brand kit add-on

The same editable SVG kit, added to an active brand identity project with me.

From EUR 350

Delivery: delivered with the identity project

All prices are in EUR, net of VAT, and the same for every client.

Every project starts with a free intro call and a written quote.

Related work

Aurora: Identity, web and packaging for a sleep-tech brand (concept project)
Fable & Co: Identity, print and merch for an illustration print studio (concept project)
Northline: Product design, identity and motion for a focus app (concept project)
Kvadradar: Web design and development for a live Croatian property data product

FAQ

How long does a brand identity take?

It depends on scope and how quickly feedback comes back. I confirm a timeline in writing after a short call.

What files do I get at the end?

Logo files in SVG, PNG and PDF for light and dark backgrounds, color values in HEX, RGB and CMYK, font details and a PDF brand guide.

Do you work with clients outside Croatia?

Yes. I am based in Slavonski Brod, Croatia, and work remotely with clients across Europe and beyond, in English or Croatian.

Can you refresh an existing logo instead of starting over?

Yes. If your current mark has equity, I can refine it and build a proper system around it rather than replacing it.

Do you also design the website?

I can. Identity and website work well together, see web design.

Na hrvatskom

Radim vizualni identitet za male tvrtke, obrte i startupove: logo, boje, tipografiju i knjigu grafičkih standarda. moom.design je samostalni studio za grafički dizajn iz Slavonskog Broda. Ako tražite dizajn agenciju u Slavonskom Brodu ili dizajn logotipa koji će izgledati jednako dobro na vizitki i na webu, javite se, radim s klijentima iz cijele Hrvatske i inozemstva.